Board of Directors


Charles Furman, MS, PCC 


Charles is the President of San Diego Leadership Institute, Inc., a Certified Executive Coach, a Vistage Chair, and the Founding President of the San Diego Chapter of the International Coach Federation. He is passionate about partnering with successful leaders who have a desire to achieve more than they ever imagined possible. He lives out his passion by working with business owners, CEOs, senior executives, and their teams to grow their businesses and become more effective leaders. Charles brings over 25 years of hands-on corporate experience spanning both the private and public sectors across in a wide variety of industries. He has held CEO roles and C-Suite positions and has also served on numerous Boards. Charles held a public service role for nine years where he served as Trustee of the Fremont Unified School District. Charles earned a BS degree in Organizational Behavior and an MS degree in Information Systems from the University of San Francisco, as well as a graduate degree in Banking/Finance from the Pacific Coast Banking School at the University of Washington. Charles received his Professional Coach Certification training from the Hudson Institute of Coaching in Santa Barbara, California. Charles is a Professional Certified Coach (PCC) credentialed through the International Coach Federation (ICF).

Felicia Lyon, MA


Felicia is an accomplished human capital advisor and executive coach with 22 years of experience. She brings a hands-on approach – backed by leading practices – to develop effective solutions that drive her clients’ objectives. Felicia’s experience working at the intersection of business strategy, employee capability and motivation, and organizational culture brings a unique perspective in helping her clients plan for positive change, building a high performing organization. Her passion for helping business leaders succeed is woven throughout her approach of enhancing individual and organizational performance. Before launching her own business, Felicia worked as a senior leader with Deloitte Consulting where she helped her clients improve operational performance by focusing on the people side of the business. While at the firm, she held multiple internal leadership roles focused on building the capabilities and business acumen of consulting practitioners. After years of traveling and working across the globe in the US, UK, Russia, Afghanistan, and Mexico (among others), she seeks to bring that experience to make an impact in the San Diego business community. She also brings several years of experience working as a Human Resources Manager and understands first-hand the impacts of working within a company undergoing a large business transformation as her organization underwent two acquisitions within six months. Felicia serves as a Mentor with the Chairmen’s Round Table, founding Board Member of the San Diego Chapter of the International Coach Federation, and a member of the Association for Corporate Growth – San Diego, the Society for Industrial/ Organizational Psychologists, and the American Psychological Association. She holds a Master’s in Industrial/Organizational Psychology from Roosevelt University in Chicago and Bachelors in Psychology from the University of Georgia. When not working, you can usually find Felicia spending time with her life partner Neil near the beach, riding her Ducati motorcycle through San Diego, or testing her limits on the weightlifting platform.

Robert Little, ACC


Finance Chair

Robert (Bob) is pursuing his passion of helping individuals and organizations discover and successfully live out their passion, purpose, and destiny through coaching, mentoring and business consulting. Prior to coaching, Bob spent over 30 years in the power industry, with projects including construction of the Alaskan Pipeline, design and construction of various nuclear plants around the country and utility company operations. His experience includes project and program management, business planning and financial management, process re-engineering and improvement, organizational development, change management and strategic planning. Bob is accomplished in organizational and team dynamics. He was a senior manager for over 12 years with a Northern California utility company. Bob is a board member of several nonprofit organizations. Bob earned a BS Engineering degree from UC Davis and is a registered professional engineer. He received his Professional Work and Life Coaching certificate from UC Davis and is an ICF Associate Certified Coach (ACC).


Kelby L. Kupersmid, MS, ACC

Engagement Initiative Director

Kelby Kupersmid currently works at the Center for Creative Leadership where he manages all executive coaching programs in the Western U.S., Canada, and Latin America. He is focused on ensuring operational excellence from individual sessions to enterprise-level engagements with Fortune 50 companies. He also manages an ICF accredited Continuing Coach Education webinar series, which brings together dozens of coaches from around the world to further the practice and development of coaching worldwide.

Kelby has an MS in Global Business Leadership from the University of San Diego, and a BA in International Business from San Diego State University with an emphasis in Spanish and Latin America. Kelby completed his coach training program through the Center for Nonprofit Management and Goldvarg Consulting Group and earned an Associate Certified Coach (ACC) credential from ICF.

Lynn Levis

Communications and Technology Director


Lynn is a skilled facilitator, dynamic trainer, and compassionate coach, at her best when helping others learn and grow. Utilizing 15 years of experience across multiple industries and in various roles, Lynn partners with professionals and leaders on their developmental journeys, creating a customized approach to maximize each individual’s and organization’s experience.

A lifelong learner herself, Lynn is pursuing her PhD in Leadership Studies at the University of San Diego, focusing on Coaching and Organizational Consulting. She earned her BA in Broadcast Communications from the University of Pittsburgh and her MPS in Public Relations and Corporate Communications from Georgetown University. Lynn completed her coach training via the Executive Certificate in Leadership Coaching at Georgetown’s Institute for Transformational Leadership, and she is an Associate Certified Coach (ACC) through the International Coaching Federation. Her involvement with the ICF San Diego Board is driven by her passion to support coaches in their professional and personal development.

Diana Long

Programming Director

Diana Long has been dubbed “The Results Expert” for her ability to catalyze her clients to quickly achieve their professional and personal goals.

Diana is the owner of the Life and Work Design Institute, which provides high performance coaching, consulting and training for entrepreneurs and executives. Diana’s specialties include optimizing one’s productivity, presence,creativity and leadership using neuroscience and evidence based strategies to facilitate growth and achieve desired results.

A board-certified professional coach, Diana holds multiple professional credentials, including the PCC designation by the International Coach Federation,ICF. She was an early adapter to the coaching industry beginning in 2000 at CoachU and is a Certified CoachU graduate.

Diana has been on the faculty of Life Purpose Institute, an ICF accredited professional coach training school as an Advanced Instructor and Mentor for 8 years. She co-developed the Advanced Practicum Curriculum and contributed to the development of the ACTP program at LPI. In 2017, she completed the ICF invitation only Assessors Course.Diana is the creator and facilitator of “Engage!” Leadership Training Program for corporate managers and their teams. Diana is a certified provider of the DISC and PIAV Motivators Behavioral Assessments. Diana’s Master’s degree in counseling and years of prior experience as a professional counselor creates a unique combination of expertise and experience working with clients.

Diana and her husband of 28 years recently relocated to sunny San Diego, California. In her free time, she enjoys her family,friends, beach walks,yoga, dancing, traveling and reading and their enthusiastic 15 year old “puppy”. Diana also meditates daily, having practiced meditation for over 25 years.

John Murphy

Membership Director

John has over nine years of coaching experience in the areas of communication skills, emotional intelligence and leadership. Earned the Professional Certified Coach (PCC) designation from the International Coach Federation. Certified in Co-Active Coaching by the Coaches Training Institute (CTI). Background includes six years of experience as a structural engineer and earning the designation of a Licensed Professional Engineer (PE).

With this knowledge and experience, John supports managers in building self-confidence, stress management, and communication skills. His style of coaching helps them build self-awareness around their strengths, values, and personal vision by asking thought-provoking questions and giving in the moment feedback. This process of building self-awareness and a personal vision naturally builds their self-confidence. He incorporates mindfulness techniques to improve stress management and resilience. With practical listening, empathy, and communication skills he helps them succeed as a leader.

Arthur Schwartz, PCC

Community Programs Director

Arthur integrates coaching, training, leadership, sales & marketing, technology, and business management to accelerate professional effectiveness and corporate revenue growth. Arthur is the President and Founder of Accelerant Coaching, a Certified Executive Coach, and a Professional Trainer/Coach, working with clients including Cisco Systems.

Arthur is a contemporary learner who combines extensive experience with emerging trends and the latest technology to spark innovative thinking and solutions. Arthur’s leadership roles, including VP and President, have spanned a variety of industries. His broad perspective comes from leading successful teams in corporations with revenue of up to $1 billion, while also working with many start-ups and small, entrepreneurial companies.

Arthur earned his BS from SUNY Cortland. He received his Professional Coach Certification training from GI Institute in New York City. Arthur is a Professional Certified Coach (PCC), credentialed through the International Coach Federation (ICF) and serves as founding Board member of the the San Diego Chapter of the International Coach Federation. He is a certified Practitioner of Conversational Intelligence (C-IQ). Arthur is also a practitioner of “Coaching with ROI,” a system designed to demonstrate quantitative and qualitative value to individuals and companies enrolled in coaching contracts or projects.

With 30 years of professional facilitation and training experience, Arthur has developed and facilitated training programs for hundreds of professionals in corporations with up to $1 billion in revenue. He also facilitated multi-day workshops for Sales Associates at Cisco Systems globally for the past 12 years, averaging 4.9 ratings on a scale where 5 is the highest.


Communications and Technology Committee

Evone Zander, Committee Co-Chair

Brenda Beckett, Committee Member

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